Tag Archive

Local Shoppers Depend on Online Media

Published on March 18, 2010 By Brian Grant

The internet is truly becoming part of everyday life.  According to a tracking study done by BIA/Kelsey and Conmstat, nearly 97 percent use online media when researching products or services in their local area.  This is broken down further to the types of media that consumers are using.  90 percent use search engines, 48 percent [...]

Navigating the Review Sites for Local Business

Published on March 3, 2010 By Brian Grant

welcome to the democracy of the web.  I am sure by now, you have come across reviews online.  Whether it’s for a local restaurant or the doctor down the street, the review sites are here to stay.  More importantly,  they are making an increasing impact on where you get seen on the web and what [...]

Google Maps

Published on March 2, 2010 By Brian Grant

Claiming and completing your Google map listing is the first step in getting your business into the Google Maps 7-pack.  This is the group of 7 listings that show up when google determines that the search term has local intent.  If you don’t show up in these 7 listings, you will be in the “more [...]

Coupon use increasing, opportunity for Local business

Published on February 26, 2010 By Brian Grant

As more and more people are online and moving their daily lives online, we see an increasing use of digital coupons.  A recent report from coupons.com shows that online coupon growth is outpacing print by 10 to 1.  In 2009, coupon use actually increased for the first time in over two decades. Yahoo! reported that [...]

Search Engine Optimization – On Page Factors

Published on February 22, 2010 By Brian Grant

It is a huge mistake if webmasters ignore the On-Page Factors, saying they are no longer important.  On-Page factors still have relevance. Here is a break down of a few factors that we still need to address. And Remember, you can always controll what’s on your pages, not always so with what’s out on the [...]

What is Search Engine Optimization?

Published on February 19, 2010 By Brian Grant

Search engine optimization ( SEO ) is part of search engine marketing. The purpose is the increase the number and quality of visitors from “organic” search results.  Organic being unpaid traffic to your site.  The quality traffic can be tracked by keyword.  The quality is based on how often a keyword leads to a desired [...]